For those that don’t know already, SSL is a quick, cheap, and easy to employ security method that will work wonders on your Website. SSL, also known as Secure Socket Layer, ensures that data is safely transmitted through your site, however, it is not limited to security use alone. This feature may seem complicated, but this is all you’ll need to make the most of your site.

Number 1: Don’t Be Avoided!

Websites using SSL can easily be identified by the padlock located next to the address bar. If you never noticed this small detail before, don’t worry because you rarely run into a site without a certificate anyway!

SSL’s are that common it is recommended to avoid websites that don’t have one. This can mean if your website does not have an SSL, many people will intentionally avoid your website.

Fortunately, as mentioned before, obtaining an SSL is easy as can be, we can provide your site a yearlong SSL certificate for just £35. If you have a site with us already, it may be included in your hosting package!

Number 2: Payments and Logins

As mentioned already, using an SSL can encrypt the data coming in and from your site, which is ESSENTIAL if your website has a login or payment feature! Many payment systems suggest or force the use of SSL before activation, which does not come as a surprise when you see the impact one security certificate.

If this does not apply to you, there are still a few reasons why you will want an SSL. There is a ‘hidden’ feature that comes with having an SSL that you might have not known…

Number 3: Search Engines and Recommendation!!!

It is no surprise that potential customers may avoid your site due to the lack of security, but did you know that they might not be able to find your site in the first place? Well for those that are hearing this for the first time; Google, Bing and other search engines will show other sites over yours! You may be a bit muddled, but not having an SSL on your website will make it harder to find, especially if someone has not been on the website before.

Number 4: Reputation and Branding

Whether you’re a big or small company- or not one at all, it won’t look great your site being vulnerable. Any well-known brand will always have an SSL on their sites, with everything this feature comes with, it’s not hard to see why. You want to avoid being associated with “non-reliable” or “insecure” and that is exactly how you can brand yourself without an SSL! With one call you can have an SSL within 30 minutes, lasting for a year or longer. If you need any information or have an interest you can call us at 01384 487 800.

Number 5: Performance

Chances are that your site will use different images and other media. If this is the case, downloading the site for the first time could take a while, luckily, using an SSL encrypted connection comes with the latest security and speed. After adding an SSL to your site, there’s a great chance your experience will feel plenty smoother from just navigating part to part. Website speeds aren’t the most important aspect but will always help. It’s a great bonus to employing an SSL, especially for sites with lots of media as mentioned before.

Conclusion

Only one benefit needs to apply to you to be more than worth the price, any of these features can make a vast difference in how much your website can do. With just £35 annually, you can get;

• SECURITY
• MORE TRAFFIC
• FASTER WEBSITE
• STRONGER BRAND AWARENESS
• MORE SUGGESTIONS FROM THE MOST UTILIZED SEARCH ENGINES

Knowing everything here will greatly help you recognise how valuable an SSL is. You don’t want to be someone that is missing out on all the benefits one certificate can provide you! If you have any enquiries, please email us at support@freecom.net or check out where you can start; SSL Certificates – Freecom Internet Services Limited.